Rented software, paid every month
Orders from their own catering site ran on a rented platform. They paid for it every month and owned none of it.
Now their own site, and the system becomes theirs.
Your own ordering system, from checkout to the customer's door.
We built Winfield Street Coffee one system for catering: their own ordering site, payments in each store's register, one dashboard and a driver app with their name on it. One monthly price, no per-order fees, and they own it.
- Live in up to 30 days
- Payments land in your POS
- Your brand on every app
Order status
Approved by the storeDirect and ezCater, one list
Payment
In your own POSClover, Square or Toast
Live tracking
Driver on the way
Real screens from the live system. Dashboard and map shown with sample data. Map data © OpenStreetMap contributors.
Clover
Square
Toast
Stripe
ezCater
DoorDash
Uber Eats
Grubhub
Uber Direct
TapMango
Twilio
Google Maps
App Store
Google Play
This page shows a real system CGRabbit built: a catering ordering site for a multi-location US coffee chain, with card payments into each store's POS, one dashboard for direct and ezCater orders, a branded driver app on the App Store, a live delivery map and live tracking for customers. CGRabbit is a product studio in Florianópolis, Brazil. One monthly price, no per-order fees, live in up to 30 days.
Before
Catering ran on rented tools that didn't talk to each other.
Stores across Connecticut, New York and Florida, and more than one way to order. This is what Winfield was working with before the switch.
Direct and ezCater, one blind spot
Orders came from their own site and from ezCater. One ezCater listing never reached any store's register, so those sales were missing from the reports.
Now both channels side by side, in one dashboard.
No delivery tool of their own
To let customers see the driver on the way, they were pricing yet another delivery app.
Now their own driver app, and a live map for the customer.
Guest orders that went missing
A corporate customer who ordered as a guest couldn't find those orders after creating an account.
Now one account keeps every order, guest ones included.
The system
Every piece. One system they own.
Follow one catering order from the first click to the front door. Open any card to see the real screens.
A catering site with their name on it
Ordering site
Customers pick a store, an event time and the trays, choose the options each tray needs and pay by card, from phone or desktop.
See the real screens ↗
Payment lands in your POS
Checkout
Card payments run through the register each store already uses: Clover, Square or Toast. At Winfield, that's each store's Clover. The order reaches the right kitchen with items, tax and total matching the register.
See the real screens ↗
ezCater orders, right next to their own
Marketplace orders
ezCater keeps bringing in new customers. Those orders land in the same dashboard as direct ones. When customers come back, they can order direct, with no commission per order.
See the real screens ↗
One dashboard for every store
Dashboard
Managers approve orders, assign a driver while seeing who's online and how busy each one is, follow the delivery on a map and get every alert in one place.
See the real screens ↗
A driver app with their brand on it
Live on the App Store
The app won't let a driver leave until every item is checked off and the loaded car is photographed. Every drop-off closes with a photo and a signature.
See the real screens ↗
Every delivery, tracked from store to door
Live tracking
Managers see every driver and every delivery in progress on one live map. The customer follows the real driver too, with order and delivery updates by email.
See the real screens ↗Why us
What other ordering platforms don't give you.
One system for the whole operation, a team on call behind it, and new features every month.
Your whole operation in one dashboard
Orders from every channel, payments, drivers, deliveries and customers, across every location. One login, one screen.
New features every month, included
Every month we ship improvements built around how your restaurant runs. It's part of the monthly plan, not a new invoice.
Support around the clock, first answer within 3 hours
Something wrong before a big catering order? Write to us any time of day. A person answers within 3 hours.
A standby team that fixes it
Tickets go to a team on call that already follows your operation, so the fix starts before you finish explaining.
Live tracking for your customers
Your customers follow the real driver on a live map, so nobody calls asking where the order is.
A live delivery map for your managers
Every driver and every delivery in progress on one live map, so managers see the whole day at a glance and step in before anything runs late.
Your own apps for drivers and managers
A driver app with your brand on the App Store, and a manager app to run the day from a phone.
One dashboard
Your whole operation in one dashboard
Direct orders, marketplace orders, payments, drivers, deliveries and customers, for every location, in one place. Approve an order, assign a driver and follow it to the door without switching tablets.
Abandoned carts show who almost ordered, with a way to bring them back.
The real dashboard, shown with sample data.
Included every month
New features every month, included
Your system keeps growing with your operation. Each month we ship improvements built around how your team actually works, from event details and allergy notices to new delivery rules.
It's part of the monthly plan. No change requests priced one by one.
The real dashboard, shown with sample data.
Support
Support around the clock, first answer within 3 hours
Write to us any time, day or night. A person answers within 3 hours, and our monitoring watches payments, the POS, marketplaces and messages around the clock.
Every alert links straight to the order it's about, so nobody has to explain twice.
The real dashboard, shown with sample data.
On-call team
A standby team that fixes it
Tickets don't wait in a queue. They go to an on-call team that already knows your stores, your menu and your drivers, and works in the same dashboard you do.
When something breaks on a busy morning, the fix starts right away.
The real dashboard, shown with sample data.
Live tracking
Live tracking for your customers
Your driver app shares the driver's live location, and your customer follows it on a map with your brand, plus order and delivery updates by email.
Fewer calls asking where the order is, and a better first impression for every catering client.
Real screen from a driver app we built.
Live delivery map
A live delivery map for your managers
Every driver online, every delivery of the day and every order still without a driver, on one live map. Managers assign a driver from the list and watch the day move.
Orange means nobody has it yet, so the one thing to act on stands out.
The real dashboard, shown with sample data. Map data © OpenStreetMap contributors.
Your apps
Your own apps for drivers and managers
A driver app published under your brand on the App Store: assigned deliveries, every item checked before leaving, photo and signature at the door.
And a manager app to approve orders, assign drivers and follow the day from a phone.
Real screens from a driver app we built.
Today vs. with CGRabbit
Not the system you already have. A better deal.
A typical setup with marketplaces, POS add-ons and generic ordering platforms, next to what you get with us.
Topic
Typical setup today
With CGRabbit
Price
A cut or fee on every order
One monthly price, no per-order fees
Brand
Their template, their logo in the flow
Your brand on the ordering site, the driver app and the manager app
Operations
A tablet and a login per platform
Every channel, store and driver in one dashboard
New features
Wait for their roadmap or pay extra
Built every month around your operation, included in the plan
Support
A ticket queue
24/7, first answer within 3 hours, an on-call team watching your operation
Delivery
Someone else's drivers, no visibility
Your drivers, a live map for managers, live tracking for customers
Data
The platform keeps your customer list
You own the system and the data
"Typical setup" describes common plans from marketplaces, POS add-ons and generic ordering platforms. Your contract may differ.
Do the math
What per-order fees cost you.
Change the numbers to match your business. The result updates as you type.
How fast
Live in up to 30 days, already taking orders.
We start with one store and run real orders end to end, then switch on the rest. You keep selling on the channels you already have while we build.
250+orders
$115k+in sales
In a single month, across systems we run.
What goes live with you
- Your own ordering and catering site
- Card payments in each store's own register
- Marketplace orders in the same dashboard
- One dashboard for every store
- A driver app with your name on it
- Live tracking for the customer
- Local sales tax, store by store
- Order and delivery emails
- Monitoring around the clock
Integrations
Already on Clover, Square or Toast? We plug into what you run.
Your system connects to the register, payments, marketplaces and delivery services you already use. Nothing to rip out.
POS
CloverSquareToast
Payments
StripeSquareClover
Marketplaces
ezCaterDoorDashUber EatsGrubhub
Delivery
DoorDash DriveUber Direct
Loyalty
TapMango
Text messages
TwilioTelnyx
Maps
Google Maps
App stores
Apple App StoreGoogle Play
Names are trademarks of their owners. Using something else? Ask us in your free assessment.
Under the hood
For the technical buyer, the details.
POS orders and payments
Card payments through your POS, Clover, Square or Toast, with protection against duplicate orders. Items, tax and totals match the register.
ezCater, both ways
Orders come in through the ezCater API. The driver's status goes back out on its own.
Menu read from the POS
The site reads each store's catalog, so nobody keeps a second menu by hand.
Separate per store
Payments, tax and data are kept separate for every location, in every state.
Native iOS driver app
Push notifications, item checklist, proof of delivery and live location, published under the brand's own name.
Watched and backed up
Monitoring of payments, POS, ezCater and messages around the clock, automated tests on every screen size and daily off-site backups.
How we build
From the first call to live in up to 30 days.
Start
Briefing
A call to map how orders reach you today, what you pay for, what gets retyped and what to build first.
Portal
Your client portal
You get your own portal and follow the project in real time: progress, documents and the next steps.
Contract
Signed scope and contract
A written scope and a signed contract before any build starts. Fixed setup, flat monthly fee, no per-order fees.
Weekly
Development
We build your site, dashboard and apps around the tools you already use, with an update every week so you see it take shape.
By day 30
Go live at the pilot
Your pilot location takes real orders in up to 30 days, end to end. Then the rest, switched on one by one.
Grace
Grace period
Time to settle in after launch. We watch the operation closely, fix what comes up and fine-tune the system to your team.
Monthly
Grow
New features every month and a launch kit to market your new ordering channel, so customers start ordering direct.
You own it
Stop renting your ordering.
Winfield pays one flat monthly fee, with no per-order fees, and the system becomes theirs after the evaluation period. The same team handles the brand, the software and the support.
100% rehireProjects worldwideOne senior team
The same ordering site on desktop and phone.Open it live ↗
Let's talk
Want this for your stores?
Tell us where you are. We reply within one business day with what we'd change and what it could save you.
100% rehire · Projects worldwide
